Healthcare marketing for a new generation
Healthcare marketing for a new generationReal world digital and social marketing has changed the healthcare marketing landscape. HCPs and patients are rewriting the rulebook through new ways of interaction; whether trying, buying, prescribing and switching medications or medical devices, your most effective touch points now happen in the digital and social space.
Introduction
Trunk has redefined real-world digital solutions to make HCPs and patients tick, click and act. By fusing the best practices from B2B and B2C, we make them work in the healthcare space through powerful digital and social content combined with creative technology.
Capabilities
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Our health specialists
Our team of digital and social strategists, technologists and creatives use both art and science to create and activate real world marketing that truly excites and deeply connects brands with HCPs and patients to generate positive change.
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Persona engagement and journey mapping
Uncovering the unmet need, purchase drivers and engagement triggers of your target audiences better than the competition, propels your brands visibility, credibility and sales objectives. Discover how our actionable strategy can power your campaigns.
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Content creation
Real world content powered by digital omni-channel is key in beating information fatigue and inertia to change. Find out how our top of funnel digital and social campaigns powered by creative tech can maximise the engagement with your brand or product.
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Performance activation
Whether your brand needs to identify customer audiences, increase sampling, drive sales, or capture consumer data; our solutions will find and convert lifetime customers. We seamlessly create campaigns grounded in actionable audience insight, powered by hyper-relevant content and continuous optimisation across the full paid social and search channel mix.
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DOL identification
DOLs are the new KOLs, and powerful influencers in today’s healthcare space. Finding the DOLs that match your therapy area, medical field and your brand is what we do through our industry-beating social listening tools.
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DOL training
Once you have found the right DOLs it becomes critical to nurture them to become your brand advocates. Your DOLs need invaluable content that helps them to raise their social profile, which is what our bespoke training programmes do. Discover how our DOL training can help your brand to create fruitful DOL partnerships.
Fusing creativity and activation for
leading global healthcare brands
Connecting healthcare brands with the right audience
See for yourself in the gallery below
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Using paid search to drive app downloads and maximise registrations
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A cutting-edge film created to promote Venue Fit Ultrasound and drive HCP engagement
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Social content and activation for Hollister, a leading global medical devices brand.
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Supplimenting brand and product sales through digital PR